Copy Writer (m/f), Agra in Agra, Uttar Pradesh
Your tasks:
- Review advertising trends, consumer surveys, and other data regarding marketing of goods and services to determine the best way to promote products
- Consult with sales, media and marketing representatives to obtain information on product or service and discuss style and length of advertising copy
- Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy
- Write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services
- Conduct research and interviews to determine which of a product's selling features should be promoted
- Edit or rewrite existing copy as necessary, and submit copy for approval by supervisor
- Invent names for products and write the slogans that appear on packaging, brochures and other promotional material
- Write articles, bulletins, sales letters, speeches, and other related informative, marketing and promotional material
- Write to customers in their terms and on their level so that the advertiser's sales message is more readily received
- Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information
- Vary language and tone of messages based on product and medium
Your skills:
- Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions
- Motivating, developing, and directing people as they work, identifying the best people for the job
- Bringing others together and trying to reconcile differences
- Communicating effectively in writing as appropriate for the needs of the audience
- Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems
Location
Agra
jobid82282
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